Monday Motivations by Stephanie Posella

From Plastic to Productive

The Plastic Bank builds and activates a recycling infrastructure that utilizes blockchain technology to help stop ocean plastic and fight poverty in some of the world’s poorest regions.

So how does it work? Ocean-bound plastic is collected by residents and then brought to the Plastic Bank to be exchanged for cash, digital currency, healthcare coverage, school tuition, and more. Whatever the local community needs, the rewards will be tailored to fit them.

Collected plastic is then recycled into Social Plastic and used to make new products. Companies can buy these plastic pellets to make their product’s packaging, or the Plastic Bank can even 3D print items from this Social Plastic.

Plastic becomes a resource for developing nations, not a waste.

Check it out: https://www.plasticbank.com/

A Pet’s Personality

The Shelter Pet Project launched an #AdoptPureLove campaign that celebrates the unique traits of shelter pets and shows how these qualities ad up to an incredible bond between the pet and parent. By showcasing this bond, potential pet parents will be more willing to adopt from shelters and rescues.

Unfortunately, shelter pets have previously been portrayed as sad and miserable rather than as loveable and fun. This #AdoptPureLove campaign was crafted with the goal of changing this perception.

Perhaps we can learn a thing or two about changing the perception of healthcare conditions and diseases.

Tennessee Titans cornerback Logan Ryan is his shelter dogs’ biggest fan

Check it out: https://theshelterpetproject.org/adoptpurelove/

Meow Wolf House of Eternal Return

With a name like that, one knows that going into this unique and collective art experience will be a mind-blowing experience. Meow Wolf features an astonishing new form of non-linear storytelling that unfolds through exploration, discovery, and 21st century interactivity.

This art exhibit takes place in a mystery house with secret passages, portals to magic worlds, and more. What can we learn from this? Like Meow Wolf one can champion otherness, weirdness, challenge norms, radical inclusion, and use the power of creativity to change the world.

A true lifechanging campaign combines passion and creativity with the ability to take a risk.

Check it out: https://meowwolf.com/

by Stephanie Posella
Account Supervisor

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